Period of announcements and changes for instagram which continues to evolve to try to stay current and not be supplanted by realities like TikTok. Recently the Mark which belongs to Meta (ex-Facebook) has announced its intention to change the flux with new ways to interact but also the way of seeing the Stories which will be similar to the Reels. But that’s not all.
🎉 Subscriptions 🎉
Subscriptions allow creators to monetize and connect with their subscribers through exclusive experiences:
– Followers Lives
– Subscriber Stories
– Subscriber badges
We hope to add more creators to this test in the coming months. More soon. 🏼 pic.twitter.com/SbFhN2QWMX
— Adam Mosseri (@mosseri) January 19, 2022
Last night the company announced another novelty regarding the arrival on instagram of subscriptions for content creators. Talking about it was once again Adam Mosser (entrepreneur). A turning point that should encourage content creators to choose the platform allowing them to increase their income while users could get better quality content in return, at least in theory.
Instagram announces subscriptions dedicated to content creators
According to what was officially reported by the subscriptions dedicated to content creators born from an idea initially launched (in 2020) on Facebook. The company saw good feedback from users and hence decided to expand this feature as well instagram.
The society he stated that this way “Content creators will be able to develop deeper connections with their most followed followers and increase their monthly revenue by giving subscribers access to exclusive content and benefits, all within the same platform where they interact. already with them.
There will be different modes of subscription to instagram:
- Live subscription: more immediate interaction during live broadcasts
- Subscribe to stories: there will be exclusive stories for subscribers
- badge for subscribers: content creators will immediately see (thanks to specific badges) if a person who commented via a message or under publications is subscribed
Currently, subscriptions are only available for a selection of content creators to instagram like, how @alachikinchow, @sedona._, @alizakelly, @kelseylynncook, @elliottnorris, @jordanchiles, @jackjerry, @bunnymichael, @donalleniii And @lonnieiiv. More will be added later, and the ability to subscribe outside of the US will also be expanded. This is the reason why the specific button for those connecting from Italy is not yet available.
instagram also announced that certainly until the beginning of 2023 (if not even later in time) the platform will not apply any commission on the income generated by subscriptions. The same line was designed for Facebook to encourage the use of this new tool. Other new features will come in the future to better manage this kind of tools with options implemented ad hoc for the content creators.
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