If there is a company in the video game sector that has characterized itself by shouting against the “piracy» lately it has been Ubisoft. The French developer has spoken very harshly against the infringement of intellectual property in this market which, according to him, has reached disproportionate quotas. In fact, he assures that in the PC sector, nine out of 10 games are illegal copies, although he did not provide evidence to demonstrate this high percentage.
The company chose to try to hinder what it considered its great enemy, but it seems to have given up in its battle. Since June 2011, the developer has implemented a system whereby have to connect to the internet while your PC games were running. The goal was to detect unauthorized copies of their games and prevent players from running them on their computers.
However, the system quickly backfired on Ubisoft itself. The measure soon became a nuisance for players who had religiously paid for the company’s games. Many have been affected by server crashes from the developer who prevented you from enjoying your games even without accessing the online multiplayer modes, which caused a lot of complaints towards the company. Paradoxically, the rates of “piracy” have not dropped thanks to this measure, the DRM has thus confirmed its ineffectiveness.
Faced with this untenable situation, Ubisoft ended up giving in and putting an end to its controversial anti-piracy system. as reported gamerzona.com, the company issued a statement in which it acknowledges the error of its implementation. “We listened to user feedback and will only require online activation when you first install the game,” he notes. Likewise, it confirms that a game can be installed and activated on all computers desired by the user.
Going forward, Ubisoft will focus on other ways to get users to pay for their titles. One of these modes is the free-to-play format (F2P), which is viewed favorably by this company and other developers as an alternative to “hacking”.